15 Sep 2024
Tіme to read:3 minutes

What NOT to Do to Become Popular on TikTok

Becoming popular on TikTok is a dream for many, but there are certain pitfalls you should avoid if you want to build a genuine and engaged following. Here are some tips on what NOT to do if you want to succeed on TikTok:


First and foremost, don't try to be someone you're not. Authenticity is key on TikTok. People can easily tell if you're faking it, and it can be a major turn-off. Instead, embrace who you are and share content that genuinely reflects your personality and interests. This will attract followers who appreciate you for who you are.


Next, avoid spamming your followers with too many videos in a short period. While consistency is important, posting too frequently can overwhelm your audience and lead to unfollows. Focus on quality over quantity. Make sure each video you post is well-thought-out and offers something valuable or entertaining to your viewers.

Another common mistake is ignoring your audience. Engagement is crucial on TikTok. Make sure to respond to comments, participate in trends, and engage with your followers. This shows that you value their support and helps build a loyal community around your content.


Don’t chase trends blindly. While participating in popular challenges and trends can boost your visibility, it's important to put your own spin on them. Simply copying what everyone else is doing won’t make you stand out. Be creative and add your unique touch to trending content.


Avoid using too many hashtags. While hashtags are useful for increasing your reach, overloading your captions with them can come across as desperate. Use relevant and specific hashtags that are related to your content. This will help attract the right audience to your videos.